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Bank of America's 3 Steps to Green Banking Online
05.15.08 | Online Banking | 0 Comments | by junger

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We've talked a lot about how convenient online banking is, but there's also a very green aspect to it, too. Being green isn't my top priority, but it's definitely an added bonus when it comes along with convenience.

While it may or may not actually save 17 million trees, Bank of America is pushing a "Think Green, Bank Green" message to get its customers into online banking.

Online Statements Getting your monthly statements online keeps you organized and cuts clutter
Bill Pay Scheduling bill payments online saves you time, postage, potential late fees, and more.
eBills Paying bills online? Why not go for ultimate convenience and receives them online, too.

According to the promo, BofA customers using the three steps have saved a total of 8,174 tons of paper.

Like I said, going green isn't the reason I would be banking online, but it's a very compelling reason for certain folks.

It's a smart move by Bank of America to shape their message this way, especially if their customers are hesitant to bank online.

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